Consistently exceptional strategic writing.

Whether it’s thoughtful UX, engaging content, or conversion-focused ad copy, I combine data-driven strategy with the perfect words to bring your message to life

Ads created for a campaign highlighting frustration among B2B software purchasers (Case study)

90-second explainer video created for the Quartz Network website and paid campaigns

Large-scale revamp of the “Gift Card” section of Airbnb’s Help Center

Short-form digital ads created for a broad range of ecommerce clients

Long-form digital brochure for prospective attendees of the Visions CIO/CISO Leadership Summit (Note: This sample is a PDF rather than a webpage.)

3-part email series created for sponsors of the Connect HR Leadership Summit

Social media posts created for Quartz Network’s catalogue of industry trade shows

6-part email series created for Client Giant, an automated gifting company for busy professionals

One of many new webpages created for Quartz Network’s full-scale rebrand

About JJ

JJ Tyson is an experienced writer and strategist based in Los Angeles. His experience includes agency, in-house, and freelance work across both B2B and B2C products.

If you’re looking for a versatile, strategically-minded creative, use the contact info below to get in touch.